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When Jessica Mahoney sat down to discuss the 2022 Surf Park Summit, she was tucked into the corner of a casino conference hall. She’d only been in her job as COO of Surf Park Central for a few weeks, but she was already on the road, at a trade show in Las Vegas. Our virtual hallway meeting, it turns out,
When Jessica Mahoney sat down to discuss the 2022 Surf Park Summit, she was tucked into the corner of a ...Continue ›
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Wave pools are, without question, capital-intense ventures with highly variable revenue models and returns. At some, like Kelly Slater’s Surf Ranch, the wave is the main attraction, with just minimal infrastructure around it. The people that come to its location in Lemoore, California—an agricultural town about four hours from the state’s two biggest cities—are often professional surfers or deep-pocketed enthusiasts.
Wave pools are, without question, capital-intense ventures with highly variable revenue models and returns. At some, like Kelly Slater’s Surf ...Continue ›