Why hotels and resorts should consider adding surf into their plans

Surf Park announcements are making headlines all around the world with many projects including resort-like accommodations on-site. These types of projects often showcase 200-500 room hotels projected to be at or near capacity year-round. For surf park developers, adding a hotel brings numerous benefits to their business. But what about the other way around? The same is true for hotels & resorts looking to differentiate while driving new and repeat visitation. Adding a surf lagoon could be a secret weapon that brings serious benefits to your bottom line. Why should hotels and resorts consider adding surf to their plans? Here are three reasons… The Broad Appeal of SurfSurf is taking the world by storm and the surf park development boom is both a driver and a response to this massive growth. Along with the recent inclusion of surfing in the Olympics, the influence of social media, and newfound aspirations during … Continue reading Why hotels and resorts should consider adding surf into their plans