“Massage the Google Beast” was the advice of one SEO consultant. So we have compiled a Top 10 list of the wave pool world’s best stories. Why? Because “Top 10” and “Best” are lightning-in-a-bottle keywords (just like Hot, Quick, Fast & New) that search engines love. Controlling 90% of online searches, Google writes the rules for how content and companies are found online. Just for the heck of it, we decided to view WavePoolMag strictly through this Google lens. Taking their analytics data for WavePoolMag, we compiled the below “Top Ten” list as ranked by the web crawlers. In doing so we discovered a pattern: Web searches heavily favor content about new pools, new technologies, the surf park industry and surfers planning a wave pool surf trip. To ensure visibility in first page search results we lavishly applied keywords to keep the web crawler robots interested. Do Google’s rankings accurately reflect the curiosity and stoke of the wave pool space? Read our Hot, Quick, Fast, New Best Of 2024 Top 10 stories below to find out ; )

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2024 Price Guide for the World’s Wave Pools

No surprise here. Each year we take a trip to the world’s wave pools to gather data for our annual price guide. To deliver the most value for your next surf park trip we include tips, insights and recommendations.

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Confirmed: Oceanside wave pool moving ahead

The biggest search questions this year so far are about O-Side. And yes, the OceanKamp development is still very much alive. The surf park has progressed at a glacial (read legislative labyrinth complete with minotaurs) pace for the past few years. This subject is so compelling, that we penned a piece for our friends over at Surfline to help fend off the queries.

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First Glimpse: Endless Surf technology produces first waves

There is so much interest swirling around this new technology. Then in May Endless Surf announced that “first waves” rolled out for their much-anticipated design. Images captured on-site at the o2 SURFTOWN MUC surf park show several glassy, reeling right-handers. The venue is the first of several to complete its Endless Surf wave pool construction.

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The alchemy of attracting surfers to your wave-filled wonderland is nuanced

The business surrounding wave pools is growing. Internet search shows that many want to know how to be successful. In this article about data, Joe Dale of The Wave told us that using customer data to understand frequency and surf ability is critical to balancing the acquisition of new surfers, alongside the retention of more frequent and loyal surfers.

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Belgian wave pool makes international debut

The world is very curious about Belgian wavemaker AllWaves. The company introduced its innovative system this year. The patented technology enables surfing on an artificial lake, offering surfing to a variety of abilities. AllWaves announced that the system is now available for purchase by surf park developers globally.

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The world wave pool map

The WavePoolMag Surf Planner Map is a global resource for anyone in the surf park industry who wants to keep tabs on developments, and much of the world is eagerly following these new surf basins. The projects listed here are by companies who have reached out to us to be included. Heads Up: This is also a read-between-the-lines way of saying that there are many more projects out there who wish to remain off-the-radar.

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The big list of wave pool technologies and how they work

There is a deep curiosity about how wave pools work. This dedicated and updated WavePoolMag page features today’s wave technologies (and a few from yesteryear) and how they work. Many are churning out waves to a stoked public at this very moment while others are still tucked away, shrouded in secrecy in some warehouse-turned-lab.

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(Almost) All You Need To Know, Japan’s favorite wave pool

Every surfer has travel questions. Surf Stadium Japan is surprisingly easy, reasonable, and makes a great surf trip destination. In this video, we share some highlights for planning your trip and explore what Surf Stadium Japan has to offer. As a reminder, you can check out all of our wave pool guide videos on the WavePoolMag YouTube channel.

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Find the perfect “not-beginner-but-almost-intermediate” surfboard

Surfboard questions fuel Google nearly as much as salsa recipe queries. And we discovered that many fledgling surfers are looking for the best fit between debutant and dedicated learner. While a mini-mal is a great intermediate surfboard, an oversized shortboard or mid-length will be more useful to many in the long run. Here’s why…

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Sydney wave pool launches, URBNSURF delights in their second venue

The company launched Melbourne in 2020 and has been working steadily to bring Sydney online. Many of the finer points of surf park operation learned in Melbourne, have been applied to the Sydney location. The launch also marks URBNSURF as the only company at the moment to own and operate more than one surf park location.